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About Thoroughbred Country
Thoroughbred Country, consisting of Aiken, Allendale, Bamberg and Barnwell Counties, is one of eleven state appointed tourism regions in South Carolina. The program, sponsored by the Lower Savannah Council of Governments, began in 1980 to help attract visitors to this area of the state. The program is funded by the State of South Carolina through the Department of Parks, Recreation & Tourism.
Our mission is to collectively market the four county region of Aiken, Allendale, Bamberg and Barnwell Counties as a tourism destination and to support and encourage the development of local tourism attractions, services and programs, thereby providing economic benefits to the area.
Thoroughbred Country produces a Visitors Guide which contains information on points of interest, lodging, restaurants, shopping, golf, hunting, fishing, parks and more for fulfillment of inquiries. This guide is stocked at all South Carolina Welcome Centers as well as local and regional visitors centers. |
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Monthly press releases, containing information about upcoming events, distributed to print and web media outlets. |
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Quarterly newsletter produced to communicate with members of the hospitality industry as well as state and local officials. |
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Six minute promotional video and group tour planner distributed to group travel professionals. |
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Press kit distributed to travel media. |
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Placement on the Southeast USA Road Map 2010 edition. |
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Participation in Internet social media Facebook, LinkedIn, and Twitter |
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